Nick Ortiz
Senior Frontend Engineer — Experience Systems
Rio Rancho, New Mexico
Nick.E.Ortiz@gmail.com
(505) 238-6326
Summary
Senior Frontend Engineer specializing in scalable experience systems, interaction architecture, and high-performance UI platforms.
Builds component-driven systems that enable rapid experimentation, reduce redundancy, and scale across enterprise environments. Experience delivering for Salesforce, Microsoft, Meta, Samsung, and Credit Karma.
Selected Impact
- Accelerated editorial output by 40% through modular component systems
- Improved Core Web Vitals by 20–40% across enterprise platforms
- Reduced frontend redundancy by 35% through design system architecture
- Enabled rapid experimentation through high-fidelity prototype systems
- Improved accessibility scores by 20–30 points (WCAG 2.1 AA)
Core Skills
Frontend Engineering: React, TypeScript, JavaScript (ES6+), HTML5, CSS3/SCSS
Architecture & Systems: Design Systems, Component Libraries, Design Tokens (theme.json), Storybook
Performance & Accessibility: Core Web Vitals, WCAG 2.1, ARIA
CMS & Platforms: WordPress, Gutenberg, ACF, REST API, WP-CLI
Tooling: Jest, Cypress, GitHub Actions, Vite, Webpack, Node.js, Docker
Experience
Frontend Developer — Salesforce (via Aquent)
2026
- Delivered high-fidelity interactive prototypes and reusable React components to accelerate experimentation
- Enabled faster validation by building production-ready systems prior to CMS integration
- Designed modular UI architectures aligned with performance and accessibility standards
- Contributed to design systems and scalable frontend patterns
- Partnered cross-functionally with product marketing, design, and engineering
Independent Frontend Engineer (Contract)
2025 – 2026
- Delivered frontend architecture and UI systems across enterprise platforms
- Led MVP scoping for a time-constrained launch (mid-December → January)
- Reduced scope and aligned stakeholders to ensure on-time delivery
- Advanced development independently to accelerate timelines
Senior Frontend Engineer — 10up | Fueled
2018 – 2025
Clients: Salesforce, Microsoft, Meta, Samsung, Credit Karma
- Delivered frontend systems supporting 5M+ monthly users
- Architected design systems and token-based theming across multi-site platforms
- Built 30+ Gutenberg components, improving editorial efficiency by 40%
- Developed React-based editor components, reducing task time by 25–30%
- Reduced redundant CSS/JS by 35% through shared architecture
- Led accessibility initiatives, improving Lighthouse scores by 20–30 points
- Improved performance via code splitting, lazy loading, and caching strategies
- Mentored engineers and contributed to system-level architecture decisions
Education
Computer Information Systems (Web Technology & Digital Media coursework)
Central New Mexico Community College